ii Agency by SellerWork
ii agency creates meaningful content and memorable brand moments in the Korean market through showroom operations, star marketing, and popup activations. We help brands build achievements that become part of their story.
Showroom
3F, 79‑10 Cheongdam‑dong, Gangnam‑gu, Seoul
Located in Cheongdam-dong, the showroom sits in one of Seoul’s most valuable districts for celebrity PR, where stylists and image-makers regularly gather, source, and prepare looks.The spacious layout and refined interior make each product feel more considered.Apparel, accessories, and jewelry can be presented with enough distance, light, and atmosphere to stand out clearly.The person introducing products in the showroom works closely with stylists and is well recognized within the industry, helping brands meet the people who can move products into celebrity, editorial, and PR contexts.
Star marketing
As K-pop and K-dramas gain worldwide popularity, Korean celebrities now hold strong influence over global consumers.
Because of this, brands in China, Japan, Southeast Asia, North America, and Europe use Korean celebrity marketing to boost sales in their home market and expand their global presence at the same time.
iiagency recognized this early and has helped international brands grow by building strategies that connect them with Korean stars and open new market opportunities.
Popup agency service
The Flow of Korea’s Popup Store Trend
Korea’s popup culture began to grow rapidly with The Hyundai Seoul, where brands started launching large‑scale experiential popups.
This trend soon expanded to Seongsu, turning the area into a cultural hotspot.
From there, Gangnam and Cheongdam became hubs for premium popups, while Hongdae and Yeonnam emerged as key locations for youth‑focused brands.
Today, each district has its own identity and has become an essential route for brand marketing.
Global Brands Are Moving Fast
This movement isn’t limited to Korean brands.
Brands from China, Japan, and Southeast Asia quickly recognized the power of Korean stars and the impact of Korean popup culture.
They now launch popups in Seongsu, Hongdae, and The Hyundai Seoul to
boost sales in their home market and expand their global presence.
ii agency’s One‑Stop Popup Solution
iiagency understands these needs better than anyone. We provide a complete service —
location selection, leasing, interior setup, sales preparation, and closing.All you need to do is choose the location you want.
iiagency handles everything else.
Clients
#
1JINN · 24ANS · 4MILE · 7 or 9
A
A BLUE BERRY · ABCICEY · ANDREA MARTIN · ANGELSKY · ANN ANDELMAN · ARSIS · ASGONY
B
BEASTER · BEERBRO · BONELESS
C
CHEN CHEN LING · CHIC PARK · CHILLCOZY · CHOCO CONCERT
DEF
DPERCENT · EGOFETCH · F426 · FDR · FRAILSTATE
HJ
HAPPY BIRD DAY · HBREAKER · HOOF GOLDNINE · JAC FLEURANT · JELLO JELLO
LM
LEMANISM · LOCALTAG · MARCHE STUDIO · MASOOMAKE · MEDM · MI SIENTO · MOONMOI
NO
NATTA UP · NATURSUN · OAKMOO · OLD ORDER · OSHEA
PRS
PARANOID PUPPY · RICKY CLOWN · SENSE BY J&M
T
THE SIMPSON · TOKKOKKINO · TUOPIN
U
TUENA · UNIVERSE · UNKNOWN CLUB · UNTHINKABLE
W
WOOHA · WEFLOWER · WO DELAY DECK · WUYONGZHIYONG
XY
X STEP · YJ1NGZYZJ